Logo SpriteLoader

Net-a-porter.com SEO Report Last updated on WebRankPage Download


Top 5 Things to Do with your WebPage


SEO Report Summary

  • 00/00 Successfully Passed Parameters
  • 00/00 Very Low Impact Parameters
  • 00/00 Low Impact Parameters
  • 00/00 Medium Impact Parameters
  • 00/00 High Impact Parameters
  • 00/00 Very High Impact SEO Parameter
- Failed

Basic Analysis



Great! You have a Title tag on your webpage and it is less than 70 chars.

Meta Desc

Shop designer fashion online at NET-A-PORTER.COM. Designer clothes, designer shoes, designer bags and designer accessories from top designer brands: Christian Louboutin, Matthew Williamson, Alexander McQueen, Marc Jacobs and more...

Although this is not relevant to Search Engine Optimization, but this text is shown in search results page, this is the first impression of your website the user sees. Therefore, it is recommended that you use this tag.

Google Preview

Shop designer fashion online at NET-A-PORTER.COM. Designer clothes, designer shoes, designer bags and designer accessories from top designer brands:...

Meta Keywords

designer fashion, designer clothes, designer clothing, designer shoes, designer bags, designer handbags, designer accessories, net-a-porter, net-a-porter.com, netaporter

Although they are ignored by Search engines these days, doesn't hurt to have them on your website.



Good going, DocType will help your website render correctly on older-gen web browsers and well the bane of our existence Internet Explorer.



Again this helps in rendering special characters, it helps users and your SEO score as well.



You are making it difficult for the Search Engine to understand the language of your page.

Dublin Core


Load Analysis

Load Time:     Slow Fast

# Resources Size (in KB)
1 HTML 129.3
2 Images 1888.07
3 CSS 120.98
4 Javascript 2664.15
5 Others 15.04

Webpage Load Time Improvement Areas

  • Leverage browser caching
  • Optimize images


net-a-porter.com favicon http://www.net-a-porter.com/favicon.png

Great that you have a favicon, helps identify your website in bookmarks, tabs but has no impact on SEO.

URL Analysis


Your URL's are perfectly formed, no need to change that.

Gzip Compression


Sure thing, this will help your page load faster, reduce wait time and possibly increase pageviews.

Domain Age and Validity

Your domain is going to expire in 8 months and 2 days.

Consider registering your Domain for a longer duration rather than on a year-by-year basis.

HTML Code Analysis



You should incorporate more textual content in your website, but if your website is not content based then try to focus on the little content that you have to make it keyword rich and matching in context to your webpage.


Its great that you are using proper headings on your webpage, it gives structure and also becomes more readable to the search crawler.


Your webpage contains 38 image(s) and out of which 28 don't have alt attribute.

# Code
1 <img class="takeover-img-mobile image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section0-item0-1510859107777/w300_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section0-item0-1510859107777/w600_q80.jpg" data-reactid="8">
2 <img class="takeover-img-desktop image-opt" src="//assets.ynap-content.com/homepage-section0-item0-1510937150611.gif" data-retina="//assets.ynap-content.com/homepage-section0-item0-1510937150611.gif" data-reactid="9">
3 <img class=" image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510832098888/w550_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510832098888/w1100_q80.jpg" data-reactid="14">
4 <img class="editorial-block-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item1-1510831667019/w227_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item1-1510831667019/w454_q80.jpg" data-reactid="22">
5 <img class="editorial-block-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item2-1510842115872/w227_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item2-1510842115872/w454_q80.jpg" data-reactid="31">
6 <img class="editorial-block-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item3-1510831678435/w227_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item3-1510831678435/w454_q80.jpg" data-reactid="40">
7 <img class="editorial-block-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item4-1510831683752/w227_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item4-1510831683752/w454_q80.jpg" data-reactid="48">
8 <img class="editorial-block-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item5-1510831689565/w227_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item5-1510831689565/w454_q80.jpg" data-reactid="56">
9 <img class="porter-image image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section3-item0-1510595692449/w550_q80.jpg" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section3-item0-1510595692449/w1100_q80.jpg" data-reactid="68">
10 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item0-1510763597052/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item0-1510763597052/w600_q80.jpg" data-reactid="80">
11 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item0-1510763597052/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item0-1510763597052/w600_q80.jpg" data-reactid="81">
12 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item1-1510914555009/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item1-1510914555009/w600_q80.jpg" data-reactid="88">
13 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item1-1510914555009/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item1-1510914555009/w600_q80.jpg" data-reactid="89">
14 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510832098888/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510832098888/w600_q80.jpg" data-reactid="98">
15 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510833909918/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section1-item0-1510833909918/w600_q80.jpg" data-reactid="99">
16 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item2-1510763606769/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item2-1510763606769/w600_q80.jpg" data-reactid="106">
17 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item2-1510763606769/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item2-1510763606769/w600_q80.jpg" data-reactid="107">
18 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item3-1510859358563/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item3-1510859358563/w600_q80.jpg" data-reactid="114">
19 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item3-1510859358563/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item3-1510859358563/w600_q80.jpg" data-reactid="115">
20 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item4-1510763621247/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item4-1510763621247/w600_q80.jpg" data-reactid="122">
21 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item4-1510763621247/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item4-1510763621247/w600_q80.jpg" data-reactid="123">
22 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item5-1510763628584/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item5-1510763628584/w600_q80.jpg" data-reactid="130">
23 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item5-1510763628584/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item5-1510763628584/w600_q80.jpg" data-reactid="131">
24 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item6-1510763653229/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item6-1510763653229/w600_q80.jpg" data-reactid="138">
25 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item6-1510763653229/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item6-1510763653229/w600_q80.jpg" data-reactid="139">
26 <img class="marketing-block-img desktop-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item7-1510763665510/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item7-1510763665510/w600_q80.jpg" data-reactid="146">
27 <img class="marketing-block-img mobile-img image-opt" src="//cache.net-a-porter.com/content/homepage/homepage-section2-item7-1510763665510/w300_q80.jpg" alt="" data-retina="//cache.net-a-porter.com/content/homepage/homepage-section2-item7-1510763665510/w600_q80.jpg" data-reactid="147">
28 <img class="heading" src="//d39tsrwt6wconj.cloudfront.net/netaporter-assets/images/logo.png" data-reactid="152">

Show more

An ALT attribute represents information about the image if it is not available or till its loading. It is a good practice to have an ALT attribute associated with all images, it helps in SEO as search engines can't see the image but can read the TITLE and ALT attributes.


# Keyword Frequency
1 designers 21
2 shop 20
3 beauty 12
4 jewelry 11
5 gifts 11
6 bags 11
7 whats 10
8 lingerie 8
9 shoes 7
10 chlo 6
11 gucci 6
12 list 6
13 stylish 5
14 party 5
15 clothing 5
16 laurent 5
17 prada 5
18 bag 5
19 louboutin 5
20 saint 5
21 christian 5
22 week 4
23 miu 4
24 watches 4
25 accessories 4
26 dolce 4
27 gabbana 4
28 free 4
29 balenciaga 3
30 wear 3
31 gianvito 3
32 fendi 3
33 stella 3
34 sleepwear 3
35 holiday 3
36 burberry 3
37 shoe 3
38 givenchy 3
39 exclusives 3
40 aquazzura 3
41 size 3
42 wanted 3
43 mccartney 3
44 rossi 3
45 mcqueen 3
46 evening 3
47 dresses 3
48 sale 3
49 view 3
50 net--porter 3
51 alexander 3
52 delivery 3

Show more


No tables.

THEAD section of a table, the table header is a great resource for the Search Engine crawler to identify the content of the table. Its great that you have a header for your table columns to identify them uniquely.

Inline CSS


WooHoo! No inline CSS. Not just it reduces page size and load time, but a separate CSS file can be cached by the browser as well.


Your webpage contains 1 iFrame(s).

Nowadays, most social plugins use IFrames, and its content is not indexed therefore it doesn't matter much. But one should not put site's content in IFrames, which is always a good practice.


No Flash.

WooHoo! No Flash, although it is almost impossible to avoid flash when dealing with online video, it is avoidable in almost all other situations. Its great to see that you are going the right way.

Email Address

No plain text email address.

No email addresses in plain text, its great that you are protecting yours as well as your customers' information.

W3C Validity

Invalid. 29 errors, 1 warnings.

Although sometimes including certain content or experimental UI may break your markup and render it unsuitable to be tested against valid standards, but you should strive towards making your website more standards compliant.

Mobile Analysis

Upgrade to paid version for Mobile Analysis and Internal Page Analysis to improve your website SEO.

Social Analysis

Social Networking Service (SNS)

You are missing social impetus through Facebook, Twitter, Google+. You should have a Facebook page to keep your customers engaged. Twitter is a great source for Viral marketing. You are missing customers who wan't to engage with you on a social level. Although new, you can benefit from a Google Plus page as it directly ties in with various Google services and has relevance in search stats as well.

Social Share Count

You should invest in social marketing to increase your social share count, this will help you in a great deal through word-of-mouth publicity as well as greater visibility in your product domain.

Facebook Fan Page Info


Twitter Page Info



Internal vs External Links

Internal Links: 394, External Links: 3 and Nofollow Links: 0.

Show more

Page Indexed

You should use the Webmaster control panel of the search engine to get your webpage indexed by submitting your sitemap URL.

Visitor Analysis

Browsing Environment




By Country



Security Status

You are listed as Safe and Secure according to McAfee SiteAdvisor, WOT, Norton SafeWeb and Google SafeBrowsing. Its great, this will help in increasing your userbase and trust from your customers.

Spammer Directory


Great ! You aren't listed as a spammer.

Server Signature


Its good that you have your server signature off, it helps in securing your website.


Google Analytics


Google Adsense


Server Info

Web Server: PWS/8.0.16

Programming Language: N/A

Net-a-porter.com Grade