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Zoopla.co.uk SEO Report Last updated on WebRankPage

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SEO Report Summary

  • 00/00 Successfully Passed Parameters
  • 00/00 Very Low Impact Parameters
  • 00/00 Low Impact Parameters
  • 00/00 Medium Impact Parameters
  • 00/00 High Impact Parameters
  • 00/00 Very High Impact SEO Parameter
- Failed

Basic Analysis

Google™ Pagerank

Pagerank      6/10

PageRank between 4-6 means that you have developed your brand over the course of years and are steady in your domain. But there are ways of improvement, including getting your content shared in other portals and advertising.

Title

Zoopla > Search Property to Buy, Rent, House Prices, Estate Agents

Great! You have a Title tag on your webpage and it is less than 70 chars.

Meta Desc

Zoopla > Smarter Property Search > Look at Property from the UK's leading market resource for a one-stop Property Finder. Search Property for sale, find houses and flats to rent, see house prices paid and current Property values all in one place.

Although this is not relevant to Search Engine Optimization, but this text is shown in search results page, this is the first impression of your website the user sees. Therefore, it is recommended that you use this tag.

Meta Keywords

property for sale, houses for sale, property to rent, flats to rent, house prices, property search, find property, property values, property finder, propertyfinder

Although they are ignored by Search engines these days, doesn't hurt to have them on your website.

DocType

HTML5

Good going, DocType will help your website render correctly on older-gen web browsers and well the bane of our existence Internet Explorer.

Encoding

utf-8

Again this helps in rendering special characters, it helps users and your SEO score as well.

Language

en

Making the Search Engine aware of the language of your website increases readability of your webpage. Kudos here!

Dublin Core

No.

Load Analysis

Load Time:     Slow Fast

# Resources Size (in KB)
1 HTML 197.52
2 Images 44.22
3 CSS 182.68
4 Javascript 1075.6
5 Others 53.54

Webpage Load Time Improvement Areas

  • Eliminate render-blocking JavaScript and CSS in above-the-fold content
  • Leverage browser caching

Favicon

zoopla.co.uk favicon http://c.zoocdn.com/static/1409310487/www/_b/images/favicon.ico

Great that you have a favicon, helps identify your website in bookmarks, tabs but has no impact on SEO.

URL Analysis

http://www.zoopla.co.uk

Your URL's are perfectly formed, no need to change that.

Gzip Compression

Yes.

Sure thing, this will help your page load faster, reduce wait time and possibly increase pageviews.

Domain Age and Validity

Data for domain hidden.

HTML Code Analysis

Text/HTML

12.90%

You should incorporate more textual content in your website, but if your website is not content based then try to focus on the little content that you have to make it keyword rich and matching in context to your webpage.

Headings

Although not mandatory, proper heading structure is helpful to search crawlers in indexing your webpage and also giving proper importance to various sections of your page.

Images

Your webpage contains 9 image(s) and out of which 2 don't have alt attribute.

An ALT attribute represents information about the image if it is not available or till its loading. It is a good practice to have an ALT attribute associated with all images, it helps in SEO as search engines can't see the image but can read the TITLE and ALT attributes.

Keywords

# Keyword Frequency
1 property 119
2 sale 114
3 rent 109
4 pcm 85
5 agents 62
6 homes 56
7 flats 56
8 houses 55
9 estate 55
10 london 17
11 price 11
12 west 10
13 leeds 9
14 manchester 9
15 prices 9
16 newcastle 8
17 nottingham 8
18 milton 8
19 oxford 8
20 birmingham 8
21 area 8
22 edinburgh 8
23 keynes 8
24 search 8
25 york 8
26 bromwich 7
27 dundee 7
28 dudley 7
29 glasgow 7
30 huddersfield 7
31 house 7
32 ipswich 7
33 hull 7
34 derby 7
35 cardiff 7
36 blackpool 7
37 wolverhampton 7
38 belfast 7
39 aberdeen 7
40 bolton 7
41 bournemouth 7
42 leicester 7
43 bristol 7
44 bradford 7
45 coventry 7
46 liverpool 7
47 reading 7
48 preston 7
49 portsmouth 7
50 poole 7
51 sheffield 7
52 swansea 7
53 stoke--trent 7
54 stockport 7
55 southend--sea 7
56 southampton 7
57 plymouth 7
58 commercial 7
59 walsall 7
60 middlesbrough 7
61 zoopla 7
62 luton 7
63 miles 7
64 telford 7
65 swindon 7
66 norwich 7
67 northampton 7
68 sunderland 7
69 peterborough 7
70 min 7
71 bedroom 6
72 show 6
73 widget 6
74 max 6
75 loading 6
76 values 5
77 overseas 5
78 hot 5
79 buy 4
80 sold 4
81 days 4
82 searches 4
83 flat 4
84 mile 4
85 smart 3
86 home 3
87 time 3
88 current 3
89 agent 3
90 areas 3
91 stats 3
92 travel 3
93 south 3
94 shared 3
95 news 3
96 avenue 3
97 popular 3
98 jan 3

Show more

Tables

No tables.

THEAD section of a table, the table header is a great resource for the Search Engine crawler to identify the content of the table. Its great that you have a header for your table columns to identify them uniquely.

Inline CSS

No.

WooHoo! No inline CSS. Not just it reduces page size and load time, but a separate CSS file can be cached by the browser as well.

IFrames

Your webpage contains 1 iFrame(s).

Nowadays, most social plugins use IFrames, and its content is not indexed therefore it doesn't matter much. But one should not put site's content in IFrames, which is always a good practice.

Flash

No Flash.

WooHoo! No Flash, although it is almost impossible to avoid flash when dealing with online video, it is avoidable in almost all other situations. Its great to see that you are going the right way.

Email Address

No plain text email address.

No email addresses in plain text, its great that you are protecting yours as well as your customers' information.

W3C Validity

Invalid. 8 errors, 3 warnings.

Although sometimes including certain content or experimental UI may break your markup and render it unsuitable to be tested against valid standards, but you should strive towards making your website more standards compliant.

Social Analysis

Social Networking Service (SNS)

Social integration is extremely important and its great that you have a Facebook page, Twitter profile as well as a Google Plus page.

Social Share Count

Great that your Social Share count is high, it goes to show that you are popular in your social circles and continue to rise in your domain.

Facebook Fan Page Info

Twitter Page Info

Linking

Internal vs External Links

Internal Links: 419, External Links: 9 and Nofollow Links: 7.

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Page Indexed

Great that major search engines have crawled your webpage, you can check the pages indexed and also alter the requests through webmaster control panels of these Search Engines.

DMoz Listing

Yes. Regional/Europe/United_Kingdom/Recreation_and_Sports/Home_and_Garden/Property

Great that your website is listed in the DMOZ directory , it increases your visibility as well as your search traffic.

Visitor Analysis

Browsing Environment

Most users access your website when they are at Work.

Gender

You have more Male visitors on your webpage.

Graphs

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By Country

# Country % Traffic
1 United Kingdom 82.6%
2 United States 2.7%
3 India 2.3%
4 Pakistan 0.9%
5 Spain 0.7%

Security

Security Status

You are listed as Safe and Secure according to McAfee SiteAdvisor, WOT, Norton SafeWeb and Google SafeBrowsing. Its great, this will help in increasing your userbase and trust from your customers.

Spammer Directory

No.

Great ! You aren't listed as a spammer.

Server Signature

Off.

Its good that you have your server signature off, it helps in securing your website.

Others

Google Analytics

No.

Google Adsene

No.

Server Info

Web Server: nginx/1.2.1

Programming Language: Passion

Zoopla.co.uk Grade