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Goodwaygroup.com SEO Report Last updated on WebRankPage

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Top 5 Things to Do with your WebPage

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SEO Report Summary

  • 00/00 Successfully Passed Parameters
  • 00/00 Very Low Impact Parameters
  • 00/00 Low Impact Parameters
  • 00/00 Medium Impact Parameters
  • 00/00 High Impact Parameters
  • 00/00 Very High Impact SEO Parameter
- Failed

Basic Analysis

Google™ Pagerank

Pagerank      0/10

PageRank between 0-3 means that either you have a new website or that you have very few backlinks coming in. To correct this you need to invest more in advertising and try to partner up with other brands that offer products or services of use to your customers.

Title

Goodway Group | Programmatic Media Planning & Buying

Great! You have a Title tag on your webpage and it is less than 70 chars.

Meta Desc

Goodway Group is a leading managed-services programmatic partner to local, regional, and Fortune 500 brand agencies. Bootstrapped and 100% privately owned since 1929, Goodway moved into the programmatic digital media space in 2006 to continue its rich history of tackling complex local and regional campaign executions with data science-driven targeting and support services to make achieving success easy for agency clients. Its proprietary algorithms pair with a technology-agnostic approach to enable agencies

Although this is not relevant to Search Engine Optimization, but this text is shown in search results page, this is the first impression of your website the user sees. Therefore, it is recommended that you use this tag.

Meta Keywords

N/A

Keep your keywords limited, although these don't affect your Search Engine standings especially in Google.

DocType

HTML5

Good going, DocType will help your website render correctly on older-gen web browsers and well the bane of our existence Internet Explorer.

Encoding

UTF-8

Again this helps in rendering special characters, it helps users and your SEO score as well.

Language

N/A

You are making it difficult for the Search Engine to understand the language of your page.

Dublin Core

No.

Load Analysis

Load Time:     Slow Fast

# Resources Size (in KB)
1 HTML 56.77
2 Images 1723.67
3 CSS 582.87
4 Javascript 1587.64
5 Others 372.53

Webpage Load Time Improvement Areas

  • Enable compression
  • Optimize images
  • Eliminate render-blocking JavaScript and CSS in above-the-fold content
  • Leverage browser caching
  • Reduce server response time

Favicon

goodwaygroup.com favicon https://goodwaygroup.com/favicon.ico

Great that you have a favicon, helps identify your website in bookmarks, tabs but has no impact on SEO.

URL Analysis

http://www.goodwaygroup.com

Your URL's are perfectly formed, no need to change that.

Gzip Compression

No.

Since it is not very difficult to enable GZip compression, its benefits far outweigh the cost of implementation. Give it a try!

Domain Age and Validity

Your domain is going to expire in 4 years, 4 months and 26 days.

Domain Age increases the reliability of your website and/or the product you are selling. There have been rumors that this is a factor in Google search as well.

HTML Code Analysis

Text/HTML

5.14%

You should incorporate more textual content in your website, but if your website is not content based then try to focus on the little content that you have to make it keyword rich and matching in context to your webpage.

Headings

Its great that you are using proper headings on your webpage, it gives structure and also becomes more readable to the search crawler.

Images

Your webpage contains 14 image(s) and out of which 1 don't have alt attribute.

An ALT attribute represents information about the image if it is not available or till its loading. It is a good practice to have an ALT attribute associated with all images, it helps in SEO as search engines can't see the image but can read the TITLE and ALT attributes.

Keywords

# Keyword Frequency
1 case 6
2 media 6
3 clients 4
4 study 4
5 view 4
6 goodway 4
7 learn 4
8 digital 4
9 partnerships 3
10 days 3
11 programmatic 3

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Tables

No tables.

THEAD section of a table, the table header is a great resource for the Search Engine crawler to identify the content of the table. Its great that you have a header for your table columns to identify them uniquely.

Inline CSS

No.

WooHoo! No inline CSS. Not just it reduces page size and load time, but a separate CSS file can be cached by the browser as well.

IFrames

Your webpage contains 1 iFrame(s).

Nowadays, most social plugins use IFrames, and its content is not indexed therefore it doesn't matter much. But one should not put site's content in IFrames, which is always a good practice.

Flash

No Flash.

WooHoo! No Flash, although it is almost impossible to avoid flash when dealing with online video, it is avoidable in almost all other situations. Its great to see that you are going the right way.

Email Address

1 plain text email addresses.

You missed the mark here, email addresses in plain text are a beacon to spammers and scammers.

W3C Validity

Unknown

Social Analysis

Social Networking Service (SNS)

Social integration is extremely important and its great that you have a Facebook page, Twitter profile as well as a Google Plus page.

Social Share Count

You should invest in social marketing to increase your social share count, this will help you in a great deal through word-of-mouth publicity as well as greater visibility in your product domain.

Facebook Fan Page Info

Twitter Page Info

Linking

Internal vs External Links

Internal Links: 28, External Links: 5 and Nofollow Links: 0.

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Page Indexed

Great that major search engines have crawled your webpage, you can check the pages indexed and also alter the requests through webmaster control panels of these Search Engines.

DMoz Listing

No.

Its very difficult to find a niche for your website in the DMOZ directory and even harder to get yourself listed there. So don't worry this, there are other things you can do which can make your website's search relevance higher.

Visitor Analysis

Browsing Environment

Most users access your website when they are at Work.

Gender

You have more Female visitors on your webpage.

Graphs

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By Country

# Country % Traffic
1 United States 91.4%

Security

Security Status

You are listed as Safe and Secure according to McAfee SiteAdvisor, WOT, Norton SafeWeb and Google SafeBrowsing. Its great, this will help in increasing your userbase and trust from your customers.

Spammer Directory

No.

Great ! You aren't listed as a spammer.

Server Signature

Off.

Its good that you have your server signature off, it helps in securing your website.

Others

Google Analytics

Yes.

Google Adsene

No.

Server Info

Web Server: Apache

Programming Language: N/A

Goodwaygroup.com Grade